Recent Posts From Raj Chander

    4 Tips for Producing Excellent Website Copy

    Forget logos, slogans, and social media posts: Website copy is the true foundation of a company's presence in the 21st century. A company's website ...

    4 Keys to a Great Content Marketing Strategy

    By now, most digital agencies and savvy B2B marketers understand the importance of a good content marketing strategy. Even if you have the best ...

    3 Things to Look for From Agency Content Solutions

    Content marketing requires considerable energy and effort to do properly for one company, let alone five, ten, or 20 different content marketing ...

    4 Business Copywriting Tips for Great Sales Pages

    Good web design, pleasant visuals, and a logical layout are all important for online sales pages. But what really gets people to open their wallets ...

    Pinning in the New Year: Pinterest Marketing Tips for 2015

    The page has turned on another full calendar year. As we progress through 2015, marketers will need to be looking in as many places as possible to ...

    Brand Building With Custom Publishing

    What is Custom Publishing? Custom publishing and content marketing are two terms that are often confused. Joe Pulizzi, content marketing expert and ...

    Trends In Website Content: 2014 And Beyond

    By now, you probably have at least a basic understanding of the importance of a website for your client's business. If not, you certainly should: ...

    Brand Marketing In The Age Of The Customer

    There were no festivals or celebrations to mark its beginning. No one changed their calendar or started writing the date differently after it began. ...

    Developing A Content Strategy Across Social Media Networks

    n the earliest days of Internet marketing, companies didn’t need to worry about putting content anywhere except on their own web site. Back in those ...

    Content Curation: An Unlimited Marketing Resource

    Want to keep up with the rapidly growing field of content marketing? Good luck. Business 2 Community says that most companies spent between 20-40% of ...

    Best Practices For Client Communication

    Much of the advice currently available for content providers focuses on the content itself. This makes sense when you consider the fact that over 90% ...

    5 Innovative Ways To Use Content For Your Marketing Campaign

    Of all the words you could use to describe content marketing, “underutilized” is not one of them. At The Content Council, Anna Qu reports that on ...

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