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Recent Posts From Jody Pellerin

5 Techniques For Crafting Compelling Content

The human race thrives on stories. Which would you remember better: a list of facts or a story that weaves those facts into a meaningful narrative? ...

4 Tips For Crafting Sharable Social Content

It feels wonderful to see that people are reading your content. But it’s an even bigger kick when you find out they are sharing it. This translates ...

In A Writer's Rut? 5 Tips For Keeping Your Content Interesting

You just finished your tenth blog post about using Twitter for marketing your blog. You are in the middle of your fourth white paper about regulatory ...

Irresistible Titles Are Key To Blogging Success

You already know that nobody “reads” online, they skim. The only thing that slows them down is spotting something that interests them. What gets them ...

SEO Content Writing in Simple Terms

SEO content writing, even after all this time, still seems like some arcane magical method of ranking highly in search engines so people will find ...

Emotional Triggers: How To Use Them In Your Marketing Copy

People don’t really make decisions rationally; rather, they are what Dan Ariely calls predictably irrational. Reason is not behind their decisions, ...

Writing For Social Media: How To Get Your Content Read, Shared And Liked

Social media copywriting sounds highly specialized but in truth is not any different from any other type of writing; at least, writing that you want ...

6 SEO Secrets For More Effective Marketing Copywriting

As a content marketing copywriter, you may be asked to do a lot with just a little. Whether you are a member of a permanent writing staff or a ...

4 Handy Editing Tips For Letter-Perfect Web Writing

You have just spent a virtual lifetime writing a piece of content. But there is nobody around to proofread it for you. Editing your own work can be ...

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