---
title: Tips & Strategies for Becoming a Better Writer | Rachael Gerkensmeyer
description: Looking to become a better writer? Check out Zerys' writer resources for the latest tips, tricks, and strategies for content writers.
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# Be a Better Writer Blog

 The Writer's Resource: Tips, Tricks & Strategies for Becoming a Better Writer

### Recent Posts From Rachael Gerkensmeyer

[![Longer Posts](https://www.zerys.com/hs-fs/hubfs/shutterstock_235790725.jpg?width=371&name=shutterstock_235790725.jpg) ](https://www.zerys.com/writers/writers-blog/long-form-content-preparation-is-everything)

## [Long-Form Content: Preparation is Everything](https://www.zerys.com/writers/writers-blog/long-form-content-preparation-is-everything)

 Long-form content is an excellent promotional tool that offers an excuse to communicate directly with target audiences, an opportunity to rank higher ...

[![Writers Mistakes](https://www.zerys.com/hs-fs/hubfs/shutterstock_314104490.jpg?width=371&name=shutterstock_314104490.jpg) ](https://www.zerys.com/writers/writers-blog/4-common-mistakes-that-even-the-best-writers-make)

## [4 Common Mistakes That Even the Best Writers Make](https://www.zerys.com/writers/writers-blog/4-common-mistakes-that-even-the-best-writers-make)

 Content marketing in all its forms – blogs, sales pages, product descriptions, white papers, and email newsletters for example – is so effective that ...

[![content optimization](https://www.zerys.com/hs-fs/hubfs/shutterstock_253394386.jpg?width=371&name=shutterstock_253394386.jpg) ](https://www.zerys.com/writers/writers-blog/optimize-your-content-using-these-quick-tips)

## [Optimize Your Content Using These Quick Tips](https://www.zerys.com/writers/writers-blog/optimize-your-content-using-these-quick-tips)

 In today’s world, quality content is the driving force behind all successful Internet businesses no matter what industry or niche they happen to be ...

[![freelance writer](https://www.zerys.com/hs-fs/hubfs/shutterstock_246927916.jpg?width=371&name=shutterstock_246927916.jpg) ](https://www.zerys.com/writers/writers-blog/balancing-a-busy-schedule-success-tips-for-freelancers)

## [Balancing a Busy Schedule: Success Tips for Freelancers](https://www.zerys.com/writers/writers-blog/balancing-a-busy-schedule-success-tips-for-freelancers)

 Effectively balancing a busy schedule is essential for success as a freelancer. Without a strong commitment and proper time management, it isn’t ...

[![content writing](https://www.zerys.com/hs-fs/hubfs/shutterstock_294148979.jpg?width=371&name=shutterstock_294148979.jpg) ](https://www.zerys.com/writers/writers-blog/make-your-content-more-exciting-to-read)

## [Make Your Content More Exciting to Read](https://www.zerys.com/writers/writers-blog/make-your-content-more-exciting-to-read)

 There’s nothing more frustrating than spending hours on a piece of content that you hope shines after publication, only for its message to be ...

[![copywriting services](https://www.zerys.com/hs-fs/hubfs/shutterstock_325899821.jpg?width=371&name=shutterstock_325899821.jpg) ](https://www.zerys.com/writers/writers-blog/5-ways-to-make-your-copywriting-services-shine)

## [5 Ways to Make Your Copywriting Services Shine](https://www.zerys.com/writers/writers-blog/5-ways-to-make-your-copywriting-services-shine)

 As a successful copywriter you have an opportunity to tap into a 2.6 trillion dollar industry that is thriving worldwide. But if you want to ensure ...

[![Longer Posts](https://www.zerys.com/hs-fs/hubfs/shutterstock_120673561_edited.jpg?width=371&name=shutterstock_120673561_edited.jpg) ](https://www.zerys.com/writers/writers-blog/writing-long-form-content-telling-your-story-from-beginning-to-end)

## [Writing Long Form Content: Telling Your Story from Beginning to End](https://www.zerys.com/writers/writers-blog/writing-long-form-content-telling-your-story-from-beginning-to-end)

 Writing long-form content, whether it’s a blog post or white paper, can be an overwhelming and even confusing process if you don’t take steps to ...

[![Content Expectations](https://www.zerys.com/hs-fs/hubfs/shutterstock_148591781_edited.jpg?width=371&name=shutterstock_148591781_edited.jpg) ](https://www.zerys.com/writers/writers-blog/5-tips-for-setting-and-meeting-client-content-expectations)

## [5 Tips for Setting and Meeting Client Content Expectations](https://www.zerys.com/writers/writers-blog/5-tips-for-setting-and-meeting-client-content-expectations)

 An important part of achieving success as a professional writer is setting expectations with your clients that you are sure you can meet. Taking the ...

[![content creation](https://www.zerys.com/hs-fs/hubfs/shutterstock_147922871_edited.jpg?width=371&name=shutterstock_147922871_edited.jpg) ](https://www.zerys.com/writers/writers-blog/persuasive-not-pushy-the-art-of-crafting-content-that-speaks-to-the-reader)

## [Persuasive not Pushy: The Art of Crafting Content That Speaks to the Reader](https://www.zerys.com/writers/writers-blog/persuasive-not-pushy-the-art-of-crafting-content-that-speaks-to-the-reader)

 When it comes to content marketing, it's important to get out of the sales mindset in order to reach a wide audience and create a genuine interest in ...

[![Writing Tips](https://www.zerys.com/hs-fs/hubfs/shutterstock_242760031.jpg?width=371&name=shutterstock_242760031.jpg) ](https://www.zerys.com/writers/writers-blog/what-makes-a-writer-good-and-how-to-be-great)

## [What Makes a Writer "Good?" (And How to Be Great!)](https://www.zerys.com/writers/writers-blog/what-makes-a-writer-good-and-how-to-be-great)

 Mediocre writers tend to jot down the facts or regurgitate information already found on the internet – they don't take the time to figure out what ...

[![content strategy - call-to-action](https://www.zerys.com/hs-fs/file-2756188030-jpg/images/shutterstock_80577727.jpg?width=371&name=shutterstock_80577727.jpg) ](https://www.zerys.com/writers/writers-blog/bid/103965/mastering-the-call-to-action-how-to-write-content-that-converts)

## [Mastering the Call-to-Action: How to Write Content That Converts](https://www.zerys.com/writers/writers-blog/bid/103965/mastering-the-call-to-action-how-to-write-content-that-converts)

 If your content doesn't include a call-to-action, you are leaving lots of money on the table that will never make it into your pocket until those ...

[![SEO content writing - SEO copywriting - SEO content - SEO strategy - SEO content marketing](https://www.zerys.com/hs-fs/file-603048948-jpg/images/shutterstock_181876157.jpg?width=371&name=shutterstock_181876157.jpg) ](https://www.zerys.com/writers/writers-blog/bid/100501/the-copywriter-s-seo-checklist-how-to-optimize-content-the-right-way)

## [The Copywriter's SEO Checklist: How To Optimize Content The Right Way](https://www.zerys.com/writers/writers-blog/bid/100501/the-copywriter-s-seo-checklist-how-to-optimize-content-the-right-way)

 Content marketing is about a lot more than simply using some predetermined keywords in an article as you write it. In fact, that's the easy part--all ...

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