Is it intriguing and catchy?
Is it honest? Never mislead your readers!
Does the keyword fit? Put it in!
Does it sounds awkward? Take it out!
Is is useful and relevant to your readers and your site?
Has it been edited and clear of any spelling/grammar mistakes?
Do your keywords naturally fit? No stuffing allowed!
Are you using internal links?
Are you linking to authoritative sites? Always useful!
Is the Title/Keyword in the URL?
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