Recent Posts From Marianne Pratt

    Agency Content Solutions: 5 Ways To Help Clients Connect With Customers

    Most business people know that content-based marketing has become an essential ingredient in any successful effort to attract attention and increase ...

    Why A Content Strategy Is Critical To Brand Identity

    Copyblogger’s Frank Strong says that a brand is a promise. Keeping that promise – meeting customer and prospect expectations in every way – builds ...

    3 Challenges To Effective Content Marketing, And How To Face Them

    One thing is clear to anyone in business today: the “status quo” is, in fact, transient. Nowhere is this fluidity more apparent than in the realm of ...

    The Recipe For Marketing Success Is A Good Content Mix

    Like any good culinary creation, content creation requires a tasty combination of ingredients to appeal to all the senses. You can’t actually smell ...

    Return On Engagement: The New ROI For Small Business

    https://www.zerys.com/content-marketing-blog-0It’s never been easy to own or manage a small business. But negotiating today’s whitewater business ...

    The Shift In Advertising: How Content Leads The Way

    Paul Adams spends his days contemplating social media marketing and advertising. He should- -he’s part of Facebook’s product team and previously ...

    A Content Plan Keeps Your Client's Blog On Track

    Every publisher has a content plan. It’s called an editorial calendar. They do it to help sell content-specific advertising, but it also helps them ...

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