Recent Posts From Lori Pendleton

    5 Pro Tips For New-School SEO Content Writing

    Search engine optimization used to mean adding keywords every chance you could. Once everyone caught on, though, the black-hat players took advantage ...

    Tailor Your Copywriting to Your Target Audience

    Movies and TV shows have long tried to find humor (and heart) in situations where people don't know how to talk to each other. Older people use ...

    Getting To The Point: 3 Simple Tips For Tight Copywriting

    I don't know about you, but sometimes I get annoyed by how long it takes someone to make their point. Perhaps the person is worried about sounding ...

    5 Creative Ways To Make Boring Topics Beautiful

    One of my most boring jobs was writing jackets for science books at a publishing house. The job was fine, but there's not much you can do to make ...

    7 Elements Of An Awesomely Effective Landing Page

    If you're offering reliable, effective copywriting services to clients, be sure you know how to write a great landing page. As businesses learn the ...

    3 Key Differences Between Writers And Content Marketing Copywriters

    For many years, the responsibilities of the copywriter were well-understood - write great copy about the product or service you're trying to sell. ...

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