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Posts About Tips & Strategies for Becoming a Better Writer | content marketing (3)

Who Are You Speaking To? 5 Tips For Understanding Your Audience

You wouldn't talk to a group of first graders the way you talk to your boss, and you certainly wouldn't crack the same jokes with your Aunt Phyllis ...

Google's (Not Provided): What It Means For Content (Providers)

Google has completely turned the search engine optimization world on its head. In the past, online marketers have had the ability to determine the ...

5 Ways To Make Your Calls-To-Action More Effective

"Include a call-to-action at the end of every blog post." You've heard it before, but you're not quite sure that it's helping. After all, it seems ...

In A Writer's Rut? 5 Tips For Keeping Your Content Interesting

You just finished your tenth blog post about using Twitter for marketing your blog. You are in the middle of your fourth white paper about regulatory ...

Your Content Writing Strategy: More Than Just Good Copy

The most successful content writing strategy is the one that attracts lots of visitors and gives them something they can really use. The information ...

SEO Content Writing in Simple Terms

SEO content writing, even after all this time, still seems like some arcane magical method of ranking highly in search engines so people will find ...

5 Winning Strategies For More Engaging Content

Converting prospects isn’t always possible the first time they land on one of your client's Web pages. Good SEO copywriting needs to be more than ...

Content Compliance Issues: What Could Possibly Go Wrong?

Not everyone can write effective content marketing. Sure, writing skills are important. So too is the ability to tell a story in a way that engages ...

Niche Copywriting, or Why It's Good To Be King (Of Your Subject)

It’s good to be king. Or queen, if you prefer. Master of your universe. If your universe is copywriting services, it’s tempting to view everyone out ...

6 Tips For Marketing Content That Makes Lasting Connections

Marketing copy is all about making connections. As a marketing copywriter, your level of success has a lot to do with how your readers react to what ...

Emotional Triggers: How To Use Them In Your Marketing Copy

People don’t really make decisions rationally; rather, they are what Dan Ariely calls predictably irrational. Reason is not behind their decisions, ...

Are Your Readers Getting The Marketing Message?

You’re so clever and creative! You know it, and your clients know it. Guess what? It means nothing. All the brilliant verbiage in the world won’t ...

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