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Website Content: The Rules of (Consumer) Engagement

There was once a popular movie called "How to Succeed in Business Without Really Trying". What a wonderful notion: That there is a simple, easy way ...

Improving Your Marketability with a Content Marketing Strategy

As you develop your writing skills in order to make yourself more appealing to online marketing companies, honing your SEO content marketing strategy ...

5 Ways to Get Excited About Writing Content Again

Even the most experienced writers struggle to find inspiration at some time or other. This can make writing feel more like a chore than a pleasurable ...

5 Ways to Create "Snackable" Content

Sometimes, blog posts don't need to be a whole meal. What if your readers only want a little snack? “Less is more” is a mantra that’s been around for ...

5 Tips for Creating Compelling Social Content

Creating compelling social content is often one of the biggest hurdles in social media copywriting. More people are using social media than ever ...

3 Common Ebook Writing Mistakes to Avoid

Writing an ebook is something that crosses everyone's mind--and probably more than once. However, kudos to you for actually sitting down and putting ...

6 Easy Steps To Awesome Content Marketing

Content marketing involves creating and publishing content as part of a strategy to gain and retain customers. This requires a huge amount of ...

Business Blog Writing: Facilitating Exposure Through Copywriting

While keeping a business blog might have automatically offered enormous advantages in the early days of the online marketing and SEO craze, this is ...

Taking A Look At The Future Of Content Marketing

As a content marketing writer, I’m in the process of building a future (and hopefully long-term) career on the assumption that content is here to ...

5 Mistakes You Are Making With Your Landing Page Content

When it comes to copywriting, landing pages are an important part of your clients’ website. Sure, there’s the home page, the About page, the blog, ...

How Do Marketing Copywriters Fit Into A Content Marketing Strategy?

Wait, isn't content marketing and copywriting the same thing? Not exactly. Copywriting is an important part of a good content marketing strategy, but ...

9 Ways to Get Over Writer's Block

As a freelance writer, you make your living based on your ability to churn out numerous quality pieces of writing. So when you run into the already ...

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