3 Ways an Article Marketing Services Provider Helps Boost Traffic

Posted by Nancy M Ruff

Article marketing is a useful tool for building high-quality links to your website that drive traffic and turn prospects into loyal customers. It’s also a great way to establish credibility and improve your website’s search ranking. Well-written long-form articles that provide useful information and are published across relevant channels boost social engagement, create brand awareness and help you gain your readers’ confidence.

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Tags: Article Marketing

4 Tips for Internet Copywriting That You Can't Live Without

Posted by Jennifer Gemmell-Adams

You might be surprised to learn that one of the reasons some companies are unable to gain ground with their online marketing efforts is because they are lacking effective internet copywriting. Poorly drafted or improperly placed online copy can not only cast a pall of neglect over your digital presence but, in some cases, it can cause a deliberate loss of interest in your brand, products, or services. This means that you not only have to publish compelling content but also keep pace with the trends and changes that have a direct impact on internet copywriting itself.

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Tags: Internet Copywriting

6 Passive and Active Steps to Market Your Content Effectively

Posted by Jennifer Gemmell-Adams

The best content on the internet can often get overlooked simply because the effort invested to attract interest either was ineffectively employed or neglected altogether. If you feel like your online content is somehow missing the mark in capturing the attention of your desired audience, there are a few things you can do to help put it where it needs to be - both in terms of being in front of those who need to see it and gaining better positioning in search results.

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Tags: Article Marketing Blog

3 Top Tips for Revising Your Content Marketing Strategy

Posted by Jennifer Gemmell-Adams

With many aspects of business today focusing on driving information to consumers through the use of the internet, some business owners believe that a 'set it and forget it' mentality can still work. Whether you are using blogs, social media posts, a company website, email blasts, or other online marketing tools to deliver data to your target audience, you need to periodically review it and keep it relevant, fresh, and up-to-date. You simply cannot set it up and then forget it exists if you want your online presence to get results. This same concept is true about your content marketing strategy.

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Tags: content marketing strategy

Steal These Ideas: Ways to Improve Your Online Content Strategies

Posted by Nancy M Ruff

 

No matter what size your business, if you want to establish a brand identity, build trust with your audience, and maximize your return on investment, you need to have an online content strategy to market and promote your product or service.

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Tags: Online Content Strategies

Amazing SEO Tools You Should Start Using Today

Posted by Nancy M Ruff

It’s not often that something free comes along to help you boost traffic, increase awareness, and increase rankings. But there are dozens of free SEO tools out there that do just that.

Here are just seven you should start using immediately. They’ll help you work smarter and elevate any website to greater success. Read More

Tags: Seo tools

Top Content Creation Tools You Need for Your Business Blog

Posted by Chloe West

Content creation for your business blog can take time. That's why there are a ton of tools out there to help make the process quicker, easier, and more efficient. If you plan on consistently creating new blog content for your business (which you absolutely should), check out some of these top tools.

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Tags: Content Creation Tools

5 Creative Ways to Become an Article Marketing Expert

Posted by Nancy M Ruff

Every SMB should have a digital marketing strategy to promote its business; without one, you’re placing your brand at a serious disadvantage. One of the most overlooked marketing tools is becoming known as an article marketing expert. Article marketing takes time to succeed, but once mastered, it can play an important role in increasing a brand’s reach.

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Tags: Article Marketing

7 Steps for Killing it at Curation

Posted by Nancy M Ruff

Curation has a serious role in any professional content marketing plan. And despite “curate” recently topping a CNBC list of overused words, content curation remains a great tool for educating your audience. It’s used to build brand awareness, establish credibility, and offer valuable information and solutions, helping your brand achieve greater user engagement and improved site traffic.

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Tags: content curation

Everything You Need to Know About Business Blog Writing

Posted by Nancy M Ruff

One of the greatest strengths of a business blog is in establishing a dialogue with readers. If that dialogue is to be a successful one, the writing style and tone, along with the writer’s in-depth knowledge of the topic, must meet the needs of the audience.

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Tags: business blog writing