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Content Marketing Blog - News, Tips, and Strategies for Serious Content Marketers

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5 Signs It's Time To Overhaul Your Content Marketing Campaign

 
content marketing campaign

Whether your current content marketing campaign is based off tons of research and planning or you've just taken a stab at what you think needs to be done, there are a few key signals that you're heading in the wrong direction. Don't ignore these five warning signs that might be trying to tell you that you're off to a rocky start.

Good Tidings For Your Website! Content Development Tips For The Holidays

 
content development

The holidays are right around the corner: retailers are already getting their holiday displays set up, and the first few holiday commercials of the season are starting to creep into network programming rotations.

5 Tips For Creating a Publishing Schedule For Your Content

 
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Staying organized is one of the keys to your success in content marketing. At first, it can seem pretty easy, especially if you're only publishing a post per week. But over time, keeping track of all the content you are juggling can get pretty difficult.

5 Tips For Creating Valuable Blog Content

 
blog content

Why are you creating a blog for your business? Is it because everyone says that's simply what you're supposed to do these day? It it just because you want to generate more traffic to your website and, subsequently, more sales leads? Is it only so that you have yet another outlet to promote all of your goods and services?

Develop Killer Landing Pages With These Tips and Tricks

 
landing page content strategy

Your landing page is the place where people end up after clicking an advertisement or clicking a link in an article, eBook, or report of some kind that features your page. The point of implementing a landing page is to gain highly relevant leads for your business, no matter what type of business it is.

One Easy Way to Build Your Content Strategy

 
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Undoubtedly, you’ve heard just how important a content marketing strategy is to your success.

How to Develop Your Best Content Strategy

 
content development strategy

If a builder is going to build a house, there are a few steps that he has to take before he can get to work. He has to create a blueprint, gather his supplies, and lay his foundation all before beginning to build. He can't simply decide to build a house one day, find a plot of land, and go build it.

Your Love-Hate Relationship with Content Marketing & What You Can Do About It

 
love hate marketer

We all know how important content marketing is, and we all know that in order to succeed, not only do you have to produce great content that engages the reader, you’ve also got to publish it on a regular basis. All too often that means that something is going to suffer.

5 Original Ways to Create Fresh, Interesting Content

 
content creation

The content you create has a huge impact on the future success of your business: it effects everything from how prospects and customers perceive your company and how easily they are able to find you through organic searches to how interested will be in interacting with you on social media.

Best Practices for Optimizing Your Content

 
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We all know how important it is to optimize our content. The problem for many content marketers is knowing just what they need to do to make their content search engine friendly and still appealing to readers.

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